McKinley Road Privacy Policy

Effective Date: November 15, 2025
Last Updated: November 15, 2025

McKinley Road (“McKinley Road,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, interact with us online, shop in our store, or make a purchase from McKinley Road, located at:

McKinley Road
36 Garth Road
Scarsdale, NY 10583

By using our website or providing your information to us, you agree to the terms described in this Privacy Policy.

1. INFORMATION WE COLLECT

We collect personal information in several ways:

A. Information You Provide to Us

When you interact with us online or in-store, you may provide:

  • Name

  • Email address

  • Billing and shipping address

  • Phone number

  • Payment information (processed securely by third-party processors; we do not store credit card details)

  • Account login information, if you create an account

  • Information submitted through customer support

  • Survey responses or product reviews

  • SMS consent and phone number (if you opt into text messaging)

B. Information Automatically Collected

When you visit our site, we automatically collect:

  • IP address

  • Browser type and device information

  • Pages viewed, clicks, time spent, referring site

  • General location inferred from IP

  • Cookies and similar technologies (pixels, tags, tracking scripts)

C. Information From Third Parties

We may receive information from:

  • Social media platforms (if you connect with us or interact with our ads)

  • Payment processors

  • Shipping carriers (delivery updates, shipping verification)

  • Advertising networks

  • Analytics providers (such as Google Analytics)

  • Email/SMS marketing partners

2. HOW WE USE YOUR INFORMATION

We use collected information to:

  • Process and fulfill orders

  • Communicate with you about your order status

  • Provide customer support

  • Operate and improve our website and business

  • Personalize your online shopping experience

  • Provide product recommendations

  • Send marketing emails, SMS messages, or promotions (only with your consent)

  • Detect and prevent fraud

  • Analyze website performance and customer behavior

  • Comply with legal obligations

3. ONLINE SALES & ECOMMERCE-SPECIFIC USES

Because McKinley Road conducts online sales, we may use your information for:

  • Payment processing via secure third-party partners (e.g., Shopify Payments, PayPal, etc.)

  • Shipping and fulfillment, including passing necessary information to carriers

  • Digital receipts and order confirmations

  • Returns and exchanges

  • Fraud checks, including automated decision-making tools designed to prevent unauthorized transactions

  • Account creation, allowing you to store order history and faster checkout

  • Wishlist or saved-cart features

  • Targeted advertising, such as retargeting ads on social platforms (only if applicable to your store)

4. COOKIES, ANALYTICS & TRACKING TECHNOLOGIES

We use cookies and similar technologies to:

  • Keep items in your cart

  • Maintain account login sessions

  • Analyze site performance

  • Personalize product recommendations

  • Run advertising and remarketing campaigns

  • Measure marketing results

You may disable cookies in your browser, but certain site features may not function.

5. SHARING YOUR INFORMATION

We do not sell personal information.

We share information only with trusted providers who assist with our business operations, such as:

  • Payment processors

  • Shipping and fulfillment partners

  • Analytics services

  • Marketing/email/SMS platforms

  • Website hosting providers

  • Fraud prevention services

These providers only receive the information necessary to perform their services.

We may also disclose information:

  • To comply with legal requirements

  • To protect our rights and property

  • During business transfers or restructuring (mergers, acquisitions)

6. SECURITY OF YOUR INFORMATION

We implement reasonable technical and administrative safeguards to protect your information. However, no internet transmission or storage method can guarantee absolute security.

7. YOUR PRIVACY CHOICES

  • A. Email Marketing

    You may unsubscribe at any time using the link in our emails.

  • B. SMS Marketing

    You may opt out by replying STOP.

  • C. Cookies

    You may disable or limit cookies through your browser.

  • D. Access & Correction

    You may request access, correction, or deletion of your information by contacting us.

8. CHILDREN’S PRIVACY

Our website is not intended for children under 13. We do not knowingly collect information from minors. If we learn that we have done so, we will delete it.

9. INTERNATIONAL USERS (GDPR NOTICE)

If you are in the European Economic Area (EEA), you may have additional rights, including:

  • Access to your data

  • Correcting inaccurate data

  • Requesting deletion

  • Restricting processing

  • Withdrawing consent

  • Data portability

We process information based on legitimate interests, contract necessity, consent, or legal obligations.

10. CALIFORNIA PRIVACY RIGHTS (CCPA/CPRA)

If you are a California resident, you may request:

  • Information about categories of data collected

  • A copy of your personal data

  • Correction or deletion

  • Opt-out of data sharing for targeted advertising

We do not sell personal information.

11. CHANGES TO THIS POLICY

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated “Last Updated” date.

12. CONTACT US

If you have questions about this Privacy Policy or want to exercise your privacy rights, please contact us:

McKinley Road
36 Garth Road
Scarsdale, NY 10583
Email: alli@shopmckinleyroad.com
Phone: (914) 574-5511